Customer Service, Social Media
Offering Value on Twitter = 250,000 Twitter Followers!
0 Comments 27 January 2011 by michellek
This week, our team that runs the support handle on Twitter for customer service reached a milestone -250,000 followers! The team started tweeting in August 2009, so that is quite an accomplishment. While “followers” is more of a vanity metric (hey, look how cool I am), as a brand it does tend to give you bragging rights internally [...]
Continue ReadingHave an Internal Marketing Plan for your Social Media Support Team
0 Comments 25 January 2011 by Baldev
What did this week teach me? Don’t get complacent in your thinking that the rest of your department gets what the social media support team does. Sure, you probably did a great sales job to senior management when you initially got your support and funding to get things off the runway… but people forget, new [...]
Continue ReadingCustomer Service, Social Media
Quora: what is it good for?
1 Comment 23 January 2011 by michellek
When I first started blogging on MEGOAgain.com in 2007 it was because I was excited about the new world of new media, and wanted to share what I was learning. I wrote about using RSS Readers and Social Bookmarking and of course Twitter. For the last few years I have tried many of the new [...]
Continue ReadingWhat I learned at #CES2011
0 Comments 16 January 2011 by michellek
Picture thanks to Mike Duggan Originally posted on MEGOagain.com This year I had the incredible opportunity to attend CES (Consumer Electronic Show) in Las Vegas. This show attracts the biggest brands in tech and the people that love them. The word is that 140,000 people hit Vegas this year for CES! I think at any [...]
Continue ReadingMeeting Customer Expectations
1 Comment 03 January 2011 by michellek
With all the shopping over the holiday it has caused me to think about how our expectations as a customer shapes how we ultimately view the overall transaction or interaction with the company, and of course how they affect your decision for future business with them. When you purchase a product or service you have expectations for [...]
Continue ReadingHiding “Help”
0 Comments 25 October 2010 by michellek
My background in marketing pushes me to promote and actively search out word of mouth opportunities for the good work being done by the business. Therefore, my role in customer service today makes me distinctly aware of efforts of the business to hide “help”. Help has become a bad word. No company wants to admit [...]
Continue ReadingWhy Traditional Corporate Thinking Will Kill Social Media
0 Comments 21 October 2010 by Baldev
When I took over the Self Service team about twelve months ago it was probably the most traumatic and painful paradigm shift I’d ever experienced. After 12 years of traditional corporate thinking hammered into my skull, the first order of business was determining how social media was adding value to the support organization. Were we [...]
Continue ReadingGood Customer Service Doesn’t End with the Sale
0 Comments 19 October 2010 by michellek
There are so many ways to lose a customer. As Andy Sernovitz poignantly states in his post Did you lose the customer on the way out the door, “Doing a good job isn’t good enough any more. Anyone can do that. Relationships are what make or break you.” Having good customer service doesn’t end [...]
Continue ReadingThe Social Media Advocacy Spectrum
0 Comments 17 October 2010 by Baldev
Not too long agao I was fortunate enough to spend a few days with the best minds at Lithium. Over dinner I spoke with Michael Wu, Principle Scientist of Analytics about the goal of social media and what companies should be trying to do with the data they’re capturing about their customers. Of course the goals [...]
Continue ReadingCustomer Service, Social Media
Customer Service Week 51 Weeks Too Short
0 Comments 12 October 2010 by michellek
Last week was Customer Service week, likely a week that passes you by without much hoopla unless you actually work in a service role. At our office they rolled out the red carpet for the staff in order to honor the folks who work the “front-lines” with our customers. One week of recognition seems inadequate [...]
Continue Reading- Offering Value on Twitter = 250,000 Twitter Followers!
- Have an Internal Marketing Plan for your Social Media Support Team
- Quora: what is it good for?
- What I learned at #CES2011
- Meeting Customer Expectations
- Hiding “Help”
- Why Traditional Corporate Thinking Will Kill Social Media
- Good Customer Service Doesn’t End with the Sale
- The Social Media Advocacy Spectrum
- Customer Service Week 51 Weeks Too Short
© 2012 Social Interactions. Powered by Wordpress.
